About

Built by someone who does the work, not someone who sells it.

Ravana Solutions is a web development and SEO consultancy in Norfolk, Virginia. I do technical SEO and AI search work for software companies across the US, and I build websites and run search campaigns for Hampton Roads businesses. No account managers, no outsourcing, no mystery about who's touching your site.

The short answer

What is Ravana Solutions?

Ravana Solutions is a two person, founder led SEO and web development company based in Norfolk, Virginia. It offers technical SEO and AI search visibility to software companies across the US, and web design and local SEO to businesses in all seven Hampton Roads cities: Norfolk, Virginia Beach, Chesapeake, Suffolk, Portsmouth, Hampton, and Newport News, plus Richmond and Roanoke from its Norfolk base. The founder grew up in Norfolk and does the technical work himself, so you deal directly with the person writing your code and running your campaigns, and you get real ranking data you can verify every month. Local SEO plans run month to month with no contract.

The Story

Why Ravana exists

Nick Mangubat, Founder of Ravana Solutions
Nick Mangubat

Founder

Norfolk, Virginia

I'm Nick. I have spent about 8 years doing full stack SEO inside agencies, including as a senior strategist at a 950 person digital marketing agency, managing search campaigns across hundreds of accounts. Big name clients, big budgets, serious scale. I have seen firsthand what works in search.

But I also saw how the sausage gets made. A business owner in Norfolk signs up because the sales pitch was convincing. They get assigned to a junior account manager who's handling 30 other clients and doesn't know Norfolk from Nashville. The “custom strategy” is a template. The monthly report is automatically generated jargon. Six months later, the owner cancels and assumes SEO just doesn't work.

I kept seeing that pattern. Good businesses, bad agencies. Business owners in Hampton Roads who deserve real expertise getting sold a product instead of a service. So I started Ravana to do it differently.

With Ravana, I do the work myself. I write the code. I run the audits. I build the strategy. When you call, you get me. I keep my client list small on purpose so every business gets my full attention, not a fraction of someone else's.

I now bring the same technical work to software companies across the US: technical SEO and AI search for SaaS, developer tools, digital health, and marketplaces. Those engagements run directly with me, with no account manager in between.

The Team

Nick Mangubat

Nick Mangubat

Founder & Developer

Full stack developer and SEO strategist who handles all technical work: code, site architecture, audits, and search optimization. About 8 years of full stack SEO inside agencies, including a 950 person national agency. Published researcher in AI search and creator of open source SEO tools. Filipino American, Norfolk local.

Ishan Perera

Ishan Perera

Cofounder & Business Lead

Strategic thinker with a background in business development. Leads client relationships, project coordination, and day to day operations. Ishan makes sure every project stays on track, on budget, and that you always know exactly where things stand. When you have a question about your account, he's your first call.

Credentials

Professional Background

01

Senior SEO Strategist

I have spent about 8 years doing full stack SEO inside agencies, including as a senior strategist at a 950 person digital marketing agency, managing search campaigns across hundreds of accounts. I have seen what works at scale, what agencies cut corners on, and what moves the needle.

02

Full Stack Developer

I write the code myself. React, Next.js, TypeScript, Rust, Python. Your site isn’t outsourced to a freelancer I found on Upwork last week. The same person running your SEO strategy is the one writing your code. That means nothing gets lost in translation between “what should happen” and “what actually ships.”

03

AI Search Research

I’ve published original research in Generative Engine Optimization (GEO): a field report, built on real client data, on how AI search engines decide who to recommend. This isn’t something I read about in a blog post. It’s research I conducted and published myself.

04

Open Source Tool Builder

I build the tools I use. Raptor is an open source SEO auditing CLI written in Rust with 128 checks. Kain is an AI powered family meal planning app. These aren’t side projects collecting dust. They’re proof that I ship real software, not just slide decks.

The Process

How we work

Every engagement follows the same pattern: start with data, build a real plan, do the work, and prove it's working.

01

Free Audit

We start with data, not a sales pitch. I run a complete crawl of your site and deliver a branded report showing every technical issue, from page speed to broken links to missing schema markup. You get this report free, whether or not you hire us.

02

Strategy & Proposal

You get a clear plan with real numbers. I research your Hampton Roads market, audit your competitors, and build a prioritized roadmap specific to your business. No generic checklists. You’ll know exactly what needs to happen, in what order, and what results to expect.

03

Build & Launch

Custom code, not templates. I handle all development and optimization myself. Every page is built from scratch, tested across devices, and optimized for search before it goes live. You see progress along the way and approve everything before launch.

04

Measure & Grow

Monthly reporting that proves the results. You get a clear breakdown of traffic, rankings, and conversions. If the numbers don’t justify the spend, I’ll tell you before you do. Local plans carry no contract. You stay because it’s working.

The Region

Why Hampton Roads

Hampton Roads is home. I grew up here, I live here, and I chose to build my business here. When I optimize your site for “plumber Virginia Beach” or “best restaurant Norfolk,” I know what those searches look like because I'm searching them too. I know the seasonal patterns. I know which neighborhoods are growing. I drive past my clients' businesses on the way to the grocery store.

That matters more than you might think. A lot of agencies will tell you they “specialize in local SEO.” But they don't know that the Virginia Beach Oceanfront traffic doubles in summer, or that Ghent has a different customer profile than Great Bridge. I do.

I'm a Filipino American who grew up in Norfolk. This community is personal to me. When I take on a client, I'm not just optimizing a website. I'm helping a neighbor grow their business. That's the difference between a consultant who happens to be local and a local who happens to be a consultant.

Common Questions

Frequently asked questions

What is Ravana Solutions?

Ravana Solutions is a two person, founder led SEO and web development company based in Norfolk, Virginia. It offers technical SEO and AI search visibility to software companies across the US, and web design and local SEO to businesses in all seven Hampton Roads cities: Norfolk, Virginia Beach, Chesapeake, Suffolk, Portsmouth, Hampton, and Newport News, plus Richmond and Roanoke from its Norfolk base. The founder grew up in Norfolk and does the technical work himself, so you deal directly with the person writing your code and running your campaigns, and you get real ranking data you can verify every month. Local SEO plans run month to month with no contract.

Is Ravana just one person?

Two people. I handle all the technical work: development, SEO strategy, audits, and implementation. Ishan leads the business side: client relationships, project coordination, and operations. You’re never talking to a junior account manager who’s reading from a script. When you call Ravana, you get one of us. Software engagements run directly with me, from the intro call on.

What makes you different from other agencies?

Most agencies sell you a package, then hand your account to a junior team member who’s managing 30 other clients. I do the work myself. I write the code, run the audits, build the strategy, and send the reports. I also bring a playbook built over about 8 years inside agencies, including a 950 person national agency, published research in AI search, and tools I build myself. That combination is rare, especially at local business pricing.

Do you work with clients outside Hampton Roads?

Yes, in two ways. My web design and local SEO work focuses on Hampton Roads, because local SEO works best when you know the market: Norfolk, Virginia Beach, Chesapeake, Suffolk, Portsmouth, Hampton, and Newport News, plus Richmond and Roanoke served from Norfolk. I live here and I search these terms myself, which matters when you’re optimizing for “plumber Norfolk VA” or “best restaurant Virginia Beach.” My technical SEO and AI search work for software companies is national: SaaS, developer tools, digital health, and marketplaces anywhere in the US, delivered remotely from Norfolk, with pricing published on the consultation page.

Do you subcontract any work?

No. I write every line of code and run every SEO campaign myself. Your site isn’t getting outsourced to a freelancer overseas. This is a deliberate choice: it limits how many clients I can take on, but it means every client gets my full attention and the quality stays consistent.

What if I’ve been burned by an agency before?

You’re probably my ideal client. I started Ravana specifically because I saw how badly agencies treat small businesses. Vague reports, no real access, junior people running your account. Here’s what’s different: I start with a free audit so you can see the quality of my work before you spend a dollar. My local SEO plans have no long term contract. You get monthly reports with real numbers. And if the results don’t justify the cost, I’ll be the first one to tell you.

Next Step

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